Tasti Products
Proudly NZ owned since 1932.
Tasti Products is New Zealand's largest manufacturer of muesli bars, dried fruit, nut mixes, and snack products, family-owned and operated since 1932 from its Te Atatu Peninsula manufacturing site in Auckland. The company pioneered the New Zealand muesli bar category in the 1970s with its iconic Snak Log and today supplies grocery, convenience, and foodservice wholesalers across New Zealand and Australia. Tasti employs over 200 people at its Auckland manufacturing facility.
- Type
- Manufacturer
- Location
- Auckland, New Zealand
- Founded
- 1932
- Website
- tasti.co.nz
- Categories
- Specialty & Gourmet Food, Pantry & Dry Goods, Confectionery & Snacks
- Markets
- New Zealand, Australia
Verified facts
- registered-address (green), checked 2026-08-24 https://www.nzbn.govt.nz/mynzbn/nzbndetails/9429000002356/
- registry-active-global (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- registered-since (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- tax-filing-active (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- directors-on-file (green), checked 2026-08-21 New Zealand Companies Office (NZBN bulk data)
- registry-id-verified (green), checked 2026-08-21 Companies Register (NZBN bulk data)
Claimed certifications
- HACCP
Import rules for these goods
- EU imports of food of animal origin and many other food categories must be pre-notified in TRACES and enter through border control posts. European Commission (TRACES)
- US imports require the foreign facility to be FDA-registered and the importer to run a Foreign Supplier Verification Program (FSVP). US FDA